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Toyota Acknowledged for Commitment to Diversity


Toyota Motor North America has been acknowledged for its diversity for the 9th consecutive year. 

CEO Jim Lentz summed up Toyota's commitment perfectly:
"We build cars and trucks for all kinds of drivers, in communities across the country," Lentz said. "To serve America effectively, we need to mirror the rich diversity of our customers."

Toyota is the only automaker on the recently-released list. Its No. 38 ranking was a two-spot improvement from 2014. DiversityInc…
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The 2015 Toyota Highlander: Better and Better

How do you improve something that's already nearly-unanimously loved? Well, just leave it to our favorite Japanese automaker to figure it out! The 2015 Toyota Highlander is the newest iteration of the beloved mid-size crossover and they've done nothing but made it better through and through! The cabin is filled with more high-quality materials than ever before, the third row has an extra seat for a new total of eight, and the powerful…

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Toyota Files Plans to Double Size of Plano Headquarters


Toyota Motor Co. is adding more horsepower to its new office campus in Plano.

After months of speculation, plans filed with the city of Plano show that the automaker’s new North American headquarters will be about twice the size originally proposed.

A revised site plan released by the Plano planning and zoning commission shows that the headquarters complex in West Plano has grown to more than 2.1 million square feet — bigger than a…
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Paul Walker's Fast and Furious Supra Up For Auction


Paul Walker's 2JZE engine, NOS, 19-speed gearbox original Supra stunt car from the very first film of "Fast and Furious" franchise is all set to go under the hammer.

The late actor's orange car is one of 58 stunt cars fitted with a full roll cage, heavy duty suspension, a set of competition seats and a strengthened fuel tank, reported the Daily Mirror.

Built by Eddie Paul the vehicle is one of several…
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Toyota Tests 3 Wheel Car


Today, residents of Tokyo will get a chance to drive Toyota's three-wheeled electric car/motorbike.  It's part of a trial aimed at creating a global business model that will reduce gridlock and pollution.

Toyota will partner with Park24, a Japanese car sharing service, for a six month experimental trial.  Park24 is leasing the i-Road concept vehicle from Toyota.  Their goal is to set up a green car sharing business similar to Daimler AG…
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Toyota TRD Pro Proves Superiority on a Volcano


It's one thing to claim to be the best but an entirely different thing to go out and prove it. For the Toyota Tundra and the TRD Pro team, the Baja 1000 was an excellent chance to do just that. After finding success on the deserts of Mexico, one would think the point has been made. But Toyota went ahead and raised the bar even higher.

Taking the vehicles of the TRD Pro lineup…

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Toyota Unveils Rav4 Hybrid


from Joe Bruzek, Cars.com
NEW YORK -- Toyota seemingly has a gasoline-electric hybrid for every lifestyle with seven models in its lineup, though one omission is a small SUV. Until now, that is. This fall, the automaker expands its hybrid lineup to eight models, adding the 2016 Toyota RAV4 Hybrid, unveiled on Thursday at the New York Auto Show.

Toyota is stingy with specifics on mileage, performance and price this early. The RAV4 Hybrid will…
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