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Rav4 Hybrid Becomes Toyota's 8th Hybrid Model

 
Toyota has added an eighth model to its gasoline-electric product portfolio with the 2016 Toyota RAV4 Hybrid.

Since its introduction in 1994, the compact Toyota RAV4 sport utility has sold 2.4 million units in the U.S.

Now in its fourth generation, the 2016 RAV4 receives a refreshed front-end design that reflects the styling cues of Toyota’s passenger cars, while bold new LED tail lamps dominate its tall sculpted rear fascia.

The RAV4…
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Marion Toyota Once Again Supporting Miss Illinois Scholarship Pageant


Marion Toyota is proud to announce that they will once again be supporting the Miss Illinois Scholarship Pageant in 2016.  This year's competition will be held June 13th through June 18th at the Marion Cultural and Civic Center in Marion, Illinois.

The event is the official state preliminary to the Miss America Pageant.  The Miss America Organization is the largest single source of scholarship funds for young women in the world and at all…
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Toyota's Human Support Robot Takes Mobility Assistance Indoors

The Toyota Research Institute is beginning research this month in the fields of robotics and artificial intelligence.

One of TRI's headlining goals is the development of self-driving vehicles. However, TRI's other main purpose is developing tools to expand Toyota Mobility for in-home use.

This Human Support Robot (HSR) may not look like much. All it is is a single grasping arm on a telescoping body.

What can it do?

It picks objects up, and sets them down again. It can grab items from the floor, or from high spaces.

This might not sound like much, until you have…

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Lexus LC 500 Makes Its Debut At The 2016 North American International Auto Show

Global Debut of All-New Lexus LC 500 At The 2016 NAIAS Signals Dawn Of A New Era For Lexus

When the Lexus LF-LC Concept debuted at the 2012 North American International Auto Show, the press, loyal customers, and enthusiasts wondered if the concept’s arresting styling and dramatic proportions could ever evolve into a production 2+2 coupe. Today, four years after the debut of the breakthrough concept that inspired it, Lexus has revealed the all-new LC 500 luxury coupe. This provocative, athletic flagship coupe makes the strongest statement yet about Lexus’ future product direction.
 
The past five...
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Toyota Supporting Red Cross in Relief Efforts


As communities across the South and the Great Plains face a barrage of natural disasters, Toyota is supporting the American Red Cross’s critical relief efforts in affected regions, such as North Texas and the Dallas area, including Plano, which is the site of the company’s new North American headquarters. Toyota’s support is also advancing relief efforts in other hard-hit regions where it operates, such as Alabama, Mississippi and Missouri. As a member…
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Toyota Built Over 2 Million Vehicles in North America for First Time


2015 marked record production for Toyota with 2,035,028 vehicles and 1,933,702 engines produced in North America. Key drivers for increased production include low fuel prices, a healthier economy and strong customer demand for Corolla, Camry, RAV4 and Tacoma.
 
ā€œOur products are a direct reflection of our team members’ dedication and talent,ā€ said Jim Lentz, CEO of Toyota North America.  ā€œEach vehicle that rolls off the line is an example of our…
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Toyota's Artificial Intelligence Research Could Improve Mobility

Back in November, Toyota announced its $1 billion investment in Silicon Valley -- a research and development company called Toyota Research Institute.

Doors are opening this month, and its CEO, Dr. Gill Pratt (formerly a project manager at DARPA), is opening up about some of the company's initial goals.

The most titillating headline is that TRI will be working with MIT and Stanford to develop artificial…

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Toyota to Adopt Ford's Smart Device Link


A first wave of automakers and industry suppliers – led by Toyota Motor Corporation – is adopting Ford SmartDeviceLink software – a huge step toward giving consumers more choice in how they connect and control their smartphone apps on the road.

SmartDeviceLink is the open-source software on which the Ford SYNCĀ® AppLinkā„¢ platform is built. It provides consumers an easy way to access their favorite smartphone apps using voice commands. Automotive suppliers QNX Software Systems and UIEvolution also…
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Toyota Shows Automakers When It Comes To The Defining Car Of 2015, They Deserve The... Crown

Toyota's crowning achievement: the defining vehicle of 2015

From the Audi R8 to the Jaguar XE, some spectacular cars made their debut in 2015. But in terms of offering a glimpse into the future and of making a statement of intent about personal mobility in an increasingly connected age, only one vehicle can really be considered the defining vehicle of 2015.

And that car is...
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Self Driving Cars Double Crash Rates...But It's Not Their Fault


DETROIT (Bloomberg) -- The self-driving car, that cutting-edge creation that’s supposed to lead to a world without accidents, is achieving the exact opposite right now: The vehicles have racked up a crash rate double that of those with human drivers.

The glitch?

They obey the law all the time, as in, without exception. This may sound like the right way to program a robot to drive a car, but good luck trying to merge onto…
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