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Toyota is Once Again “The Most Admired” Motor Vehicle Company on FORTUNE’S annual list!


 

Toyota has once again been named “World’s Most Admired” in FORTUNE’s annual list.

Toyota’s position at #1 in the industry and #28 worldwide showcases the strength of the company’s reputation in the eyes of executives around the globe. Toyota is also #10 out of all 652 companies surveyed in the attributes of “ability to attract, develop, and keep talented people,” as well as “running a global business.”
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Toyota Injector Rises at New Daytona

The Toyota Injector at Daytona International Speedway is officially open and will host tens of thousands of enthusiastic NASCAR fans for the Daytona 500 on Sunday, February 21.
 Daytona Rising Project - Toyota Injector Exterior 003

The Toyota Injector, a four-level fan entryway filled with Toyota activities, vehicles and displays, is a large part of the Daytona Rising renovation to Daytona International Speedway, intended to build the world’s first motorsports stadium.
 
“We’re incredibly proud of our Toyota Injector and honored to…
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Today’s Kids Like Toyota, So Who Needs Scion?


Toyota has made itself more appealing to youth, and today’s young car buyers have developed a taste for the brand that kids once soured on.

That’s essentially how Bill Fay, general manager of Toyota Sales U.S.A., explains why Scion is going away, 13 years after its creation as Toyota’s youth brand.

“Ten years ago, kids didn’t necessarily want to buy Toyotas as much as we wanted them to,” he…
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Toyota Teases 2016 TS050 Hybrid In Most Inspirational Way Possible

You’ve got to hand it to a race team that recognizes that they were far from where they wanted to finish in last season’s races and then drops an inspirational video to get their fans excited for 2016. According to Toyota Gazoo Racing off of their official YouTube, their TS050 Hybrid has been officially teased in one of the most stirring videos possible. Check out this Oscar Award winning preview in their video below. You just might want to hop in your Corolla with renewed vision and drive to work with utmost purpose.
According to Toyota...

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Toyota hints at a rally-inspired RAV4

Photo: Picture 1 - Toyota hints at rally-inspired RAV4

More than a few motorsport enthusiasts were surprised when Toyota announced plans to go rally racing with a soccer mom-friendly RAV4. Raising our eyebrows even higher, the Japanese car maker has revealed that the rally-bred tech could find its way to a limited-edition version of the RAV4 in the not-too-distant future...
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Toyota create ‘crash test cyclist’ to help develop driver-less cars

The car maker has built a cycling crash test dummy in order to assess the radar technology on the driver-less cars it's developing.




The world’s biggest car manufacturer has built one of the world’s first crash test bicycles, complete with a crash test cyclist. The new bike is like a jigsaw. It has pieces made of a shatter-resistant material. They break apart in a collision and can be slotted back together quickly…
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Where the 2017 Toyota Tacoma TRD Pro is going, it doesn't need roads

Toyota Kicks Up More Dust with the Debut of the Newest Tacoma TRD Pro Off-Road Pickup 


Whether tackling treacherous snow-covered terrain, driving off the beaten path, or surviving extreme conditions where roads fear to tread, the adrenaline-pumping TRD Pro Series from Toyota is up for any challenge. Two years ago, the TRD Pro Series arose from Toyota’s storied off-road racing heritage, with its numerous victories in the grueling Baja off-road endurance races.  Born from…
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And The Award Goes To...

2016 Lexus NX Receives U.S. News Best Cars for the Money Award

Lexus NX Media Gallery Image



TORRANCE, Calif. (Feb. 9, 2016) -- Today U.S. News announced the 2016 Best Cars for the Money winners, awarding the 2016 Lexus NX for the Luxury Compact SUV class. Covering 23 automotive categories, these awards highlight a single vehicle in each class that provides consumers with the best combination of quality and value.

“Since its launch in 2015, the NX has helped…
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Toyota RAV4 Hybrid: Breaking Stereotypes

“Why wouldn’t you get a hybrid? Why wouldn’t you?”

Retired driver’s ed teacher, RaVelle Forman challenges many hybrid misconceptions in this new series by Toyota. It offers a funny look at the benefits of driving a hybrid vehicle.

His class, unfortunately, is not too keen on the idea and their reactions range from disbelief to incredulity to complete disinterest. Sounds like a typical classroom of teens, doesn’t it?

What are some of the reasons that you’ve heard for passing on hybrid vehicles?

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Toyota Outproduces Volkswagon And GM To Retain Title As World's Largest Automaker

Toyota Again World's Largest Automaker

Last summer, and in a Dewey vs. Truman moment, media around the world crowned Volkswagen as the world’s largest automaker. The game is not decided at halftime, and when Toyota published its official 2015 results today, Volkswagen AG found itself in the same place it started the year, namely 2nd-rated behind global juggernaut Toyota Motor Co. As much as I hate to…
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