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Review: Toyota iM is a brand worth buying into


Toyota has said it plans to phase out the Scion brand at the end of the year, but the cars such as stylish Scion iM hatchback will not disappear since demand for small, subcompacts remains surprisingly robust even as sales of pick-up trucks and utility vehicles rise.

The subcompact segment might even expand as city-dwelling buyers, both young and old, search for vehicles that can fit into increasingly scarce parking spaces in urban areas, while…
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Ready For Prime Time

Toyota Takes The Wraps Off Its Most Advanced And Fuel-Efficient Plug-In Hybrid Ever
Ready for Prime Time

Twenty-two miles. When you’re driving a car, that doesn’t sound like much. But when that vehicle is the 2017 Prius Prime, it could fundamentally change the way you get around on a day-to-day basis.

That’s because those 22 miles represent what Toyota projects as the estimated electric-only range of this next-generation plug-in hybrid—unveiled at the New York International…
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Corolla Party!

On its 50th birthday, Corolla gets an update and a special edition
Corolla Party!

There are plenty of ways to think about 50 years.

For one, in the last 50 years we’ve had 20 James Bond movies, featuring six actors playing the title character.

We’ve also had four Tonight Show hosts and nine U.S. presidents.

And 11 generations of Corolla.

The first Corolla rolled off the line in Japan in 1966. In 1968, it…
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TURNING UP THE HEAT: 2017 HIGHLANDER

So much more than a standard mid-cycle refresh
Turning up the Heat

Fueled in part by low gas prices, SUV's have been hot hot hot these days---and Highlander is more than keeping pace. Sales of Toyota's midsize SUV were up 11% through the first 2 months of 2016 and posted their best February ever.

If it ain't broke, don't fix it. Right?

Not exactly. Toyota, never one to rest on its laurels, is readying an…
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Toyota's uBox concept was designed for the entrepreneurial Generation Z



Millennials make the headlines these days. Whether it’s about their job prospects in the 21st century economy, or how they’re changing the future in some way or another. However, there’s another generation that industry is paying attention to, and that’s Generation Z.

Just like the fast-paced youth culture, the automotive industry is seeing drastic changes. Some predict driverless cars will hit the market as soon as 2020. Whether that prediction will…
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Toyota announces the Prius Prime, a fancy Prius that plugs in

Given the recent launch of an all-new Toyota Prius, this one built on an entirely new platform, the followup of a plug-in version should come as no surprise. Yet the 2017 Toyota Prius Prime, launched at the New York Auto Show, doubles the electric range of its predecessor, and claims an efficiency figure of 120 miles-per-gallon -equivalent (MPGe).

For power, Toyota augments the new Prius Prime's 1.8-liter gasoline engine with an electric drive…

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The Scion FR-S is Reborn as the Toyota 86 in New York

Toyota GT86 revamp for New York show


If the above Scion FR-S looks slightly different, it’s because it is. The front fascia has been tweaked and slightly shaped for 2017, the headlamps have been reworked to house more LEDs, and it’s the same story around back. The Subaru-derived boxer engine now puts out 205 horsepower and 156 pound-feet of torque, bumps of five horsepower and five pound-feet respectively. But unless you live outside of North America, the biggest change isn’t the power or the shape: It’s the new badge adorning the bonnet and decklid.

Since 2013...
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Toyota will expand the Prius family with a mysterious new model in New York

Toyota Prius Plug-In Hybrid teaser

Toyota is preparing to expand the Prius lineup with a mysterious new model. The car will be presented to the public in a little over a week during the New York Auto Show.

The Japanese car maker’s teaser image is accompanied by a brief blurb that explains that the car scheduled to debut in New York is ā€œthe next mechanical marvel in the Prius lineup.ā€ That’s certainly not a lot to go on…
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Toyota Launches A Wooden Car

The Setsuna concept car (Picture Toyota)

The Ise Grand Shrine, dedicated to the sun goddess Amaterasu, is the holiest shrine of the Shinto religion. Every 20 years, people tear it down. Then, they build it new, all from wood, without a single nail. They have been doing this for around 1,300 years. Instead of preserving a single structure, the original design, and most of all the skill to build, are preserved from the eroding effects of time. ā€œIts secret isn…
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The Toyota RAV4 Hybrid will take you places...with just one tank of gas

Embarking on your dream vacation or weekend getaway doesn't have to mean stopping for gas as often as you normally do, at least not when you're driving the 2016 Toyota RAV4 Hybrid! This eco-friendly crossover will take you miles and miles to places you've always wanted to see on just one tank of gas.

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