Marion Toyota Blog

TOKYO (Bloomberg) -- Toyota Motor Corp.'s second-biggest supplier said the carmaker's goal to almost eliminate conventional combustion engines by 2050 is a wake-up call for parts makers to transform their businesses.

Yasumori Ihara, who ran Toyota's emerging markets operations before becoming Aisin Seiki Co.'s president in June, said the automaker's objective means components makers need to prepare to supply for cars that will be predominantly hybrids or fuel-cell vehicles.

"We need…

The automaker has announced that it has nearly 1,900 orders for the Mirai in the US, more than the expected initial production run of the hydrogen fuel cell electric vehicle...

By COLLEEN BARRY, AP Business Writer

FRANKFURT, Germany (AP) — Toyota is taking the next step in its quest for carbon-free travel with the launch of the Mirai hydrogen-fueled sedan.

The Japanese brand that pioneered the hybrid gas-electric powertrain sees hydrogen cars as the end-game, following plug-in hybrids and full-electric vehicles.

The region's new CEO, Johan van Zyl, told reporters on the sidelines of the Frankfurt auto show on Monday that "It's not a…

 
From The Christian Science Monitor:
The new 2016 Toyota Prius hybrid made its debut in Las Vegas Tuesday evening, where 350 guests, including Marion Toyota President Jeff Mayer, watched the latest model of the world's most popular hybrid carraised into the night sky at an elaborate event to mark its global launch.

But "it's not just about MPG any more," according to the press release--and that's the message from the launch event too: The new 2016 Prius is better-looking, more fun to drive...